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photos and other press resources

Recent

Ready Made magazine 10/09 and Ready Made Blog (link: ) Art in America 10/09 Click on any of the photos below to download a high resolution version. Or you can download a selection of our preferred photos in a zipped package. If you use them, please include photographer credits where indicated. Email us at britta [at] windowfarms [dot] org for more information.

window farms
Big window farm at Eyebeam, July 2009. Photo by Lindsey Castillo.



window farms
Big window farm at Eyebeam, July 2009. Photo by Lindsey Castillo.

window farms
Big window farm at Eyebeam, July 2009. Photo by Lindsey Castillo.

window farms
Detail of big window farm at Eyebeam, July 2009.

window farms
Detail of big window farm at Eyebeam, July 2009.

window farms

window farms
Detail of big window farm at Eyebeam, July 2009. Photo by Sydney Shen.

window farms
Detail of big window farm at Eyebeam, July 2009. Photo by Sydney Shen.

window farms
Detail of big window farm at Eyebeam, July 2009. Photo by Sydney Shen.

window farms
Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

window farms
Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

window farms
Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

window farms
Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

window farms
Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

window farms
Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

window farms
Detail of big window farm at Eyebeam, July 2009. Photo by Sydney Shen.

window farms
Prototype window farm at Eyebeam, June 2009. Photo by Morgan Jones.

window farms
Britta and Rebecca with the first window farm, May 2009. Photo by Julia Makarova.

window farms
Britta and Rebecca with the first window farm, May 2009. Photo by Julia Makarova.

window farms
The first window farm, Brooklyn, May 2009.

window farms
Detail of the first window farm, Brooklyn, April 2009.

 

window farms
Prototype window farm at Eyebeam, June 2009. Photo by Morgan Jones.

For more photos, see the Window Farms Flickr Sets

Text:

Artists Britta Riley’s and Rebecca Bray’s participatory artworks and events approach environmental issues through new technology and communication structures. Participants in the events  re-experience their own authority outside of the traditional framework of a hyper specialized consumer society. The artists’ work is a response to Big Science’s R&D industry, which must engage in infrastructure-heavy mass solutions. Inspired by concepts of local production (the coming network of 3-D multimaterial printers), mass customization, and Web 2.0-enabled mass collaboration, they call the approach “R&D-I-Y,” or research and develop it yourself. The works bring ordinary people together to break apart scientific breakthroughs into actionable local tasks while also contributing the valuable insights of the end user. The aim is to create multiple process solutions rather than a product. Currently, Bray & Riley have set out to start a windowfarm craze in New York City. Michael Pollan recently proposed that the best “green” action an individual can take is to grow some of his own food. “Yeah, right, I live in an apartment” has been the NYer’s response.

Window Farms are hydroponic vertical vegetable gardens for NYC windows. Through a residency at Eyebeam Art & Technology Atelier, Britta Riley and Rebecca Bray are crowdsourcing the further R&D of these food-producing systems to make them best integrate with NYers’ lives. Fifteen NY “pioneers” are creating derivative windowfarms and a multiplicity of design options to pass on to future windowfarmers. This starter group of ordinary people is growing food in their own apartments, replacing their blinds with natural beauty and a source of fresh nutrients for their families. The pioneer’s windowfarms, as well as a few the artists will build in high visibility public windows, will advertise the project and its website to curious passers-by. The artists’ hope this will lead to a viral spreading of both windowfarms and participation in their ongoing evolution online.

Video:

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